Evidence and Impact

Zippy’s Friends has been recognised as an effective programme by:

Impact logos

Our programmes are based on scientific evidence which show that they work. Zippy’s Friends has been evaluated through a number of randomised control trials (RCTs) – the ‘gold standard’ of research – in a variety of cultures. Several reports of the results have been published as articles in peer-reviewed journals. 


The results from the evaluation studies have been remarkably consistent, and have shown:

  • Increased coping skills
  • Better social skills
  • Increased emotional literacy
  • Improved class climate
  • Less bullying

Major studies

RCTs and quasi-experimental evaluations of Zippy’s Friends and Apple’s Friends have been carried out in Denmark, Lithuania, Ireland, Norway, the Netherlands, the UK  and Czech Republic.